INTERMEDIATE
Explore how blockchain enables a new creator economy through NFTs, digital ownership, royalties, and community monetization. Covers NFT platforms, creator tools, fan tokens, intellectual property, and building creator platforms.
What NFTs actually are, how ownership is recorded on-chain, where value comes from, and how the NFT market evolved from CryptoPunks to the present day.
How NFT marketplaces work, the major players from OpenSea to Blur, platform economics, and what makes a marketplace competitive.
How on-chain royalties work, the battle over enforceability, alternative monetization models, and the economics of creator revenue in the NFT ecosystem.
How fan tokens and social tokens work, token-gated communities, the mechanics of community ownership, and case studies from sports clubs to independent creators.
Bring together all concepts from the track by designing and prototyping a creator platform: minting contracts, royalty logic, token-gating, and a go-to-market strategy.
